Week 2: Product and Business Strategy
Product Design and Development, Product Management Fundamentals, Business Model Canvas, Setting Business Milestones and KPIs, and Ecosystem Building and Partnerships are essential components of successful product creation and management. They collectively ensure that a product is well-designed, strategically guided, financially viable, goal-oriented, and supported by a strong network of partnerships.
Format
Online
Course
Starting date
Sep 21
Facilitator
Layla
Freig
Sponsored by
About the course
Startups must understand financial statements, budgeting, and forecasting to manage finances effectively and ensure sustainable growth. Setting SMART goals, identifying KPIs, and creating milestone timelines are key to tracking progress and aligning with strategic objectives. Additionally, mastering the 9 components of the Business Model Canvas, along with value proposition design, revenue streams, and cost structure, is essential for building a comprehensive and sustainable business model.
Financial Management Basics
Understanding financial statements, budgeting and forecasting techniques, and basic accounting principles are essential for startups to manage finances effectively. These skills ensure accurate tracking of financial health, informed decision-making, and sustainable business growth.
Setting Business Milestones and KPIs
Defining SMART goals, identifying key performance indicators (KPIs), and creating a milestone timeline are critical for setting clear, measurable objectives and tracking progress. These practices ensure structured growth and help keep a project or business aligned with its strategic goals.
Business Model Canvas, Business Strategy and Financial Forecasting for Growth
Learning the 9 components of the Business Model Canvas, value proposition design, and revenue streams and cost structure is vital for building a comprehensive and sustainable business model. These elements help define how a business creates, delivers, and captures value while managing costs and generating income.
Layla Freig
CFO at Pitch Better
Layla is a Certified Public Accountant with a rich and diverse background in business development, startup technology, financial planning, and more. As a fractional CFO, she brings a unique blend of analytical thinking, creative problem-solving, and goal-driven strategies to help companies optimize their financial performance. Her multifaceted expertise and leadership make her an invaluable asset, ensuring you gain the insights needed to drive your business forward.
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